Jax Jones
MARS xR Studio
Producers | Ben Fender, Eleni Willmott
Technical Production | MARS, BILD Studios
Client | Universal Music
VIRTUAL PRODUCTION - xR Technology, Notch, Mosys, Unreal Engine
Working alongside ‘Global’ who are the brand partnership agency within Universal Music we created a virtual DJ set with popular house DJ ‘Jax Jones’. We created a series of environments using unreal Engine and parallaxed photo images and photogrammetry. We created front plate AR effects using realtime engine notch. The variety of scenes spans from Hong Kong nights to Enchanted forests and arctic landscapes. This short film was produced for Jax to post on his social channels in partnership with Miller Beer.